Everything You Need To Know About Buying New Year’s Eve Tickets

With everybody throwing a New Year’s Eve party between your company, your favorite local bar, and the hottest nightclubs in the city, it’s hard to choose one. And if you dare attempt to stretch yourself thin by attending more than one New Year’s Eve party, you may find yourself stuck in transit when the ball drops!

But what if you’re stuck choosing from a long list of confusing tickets options and fine print? This is where a lot of people make big mistakes or get hustled by ticket sellers and party promoters.

On the other hand, if you’re organizing your own New Year’s Eve (NYE) party, you’ll need to understand how ticketing works and how to set the right price. This is where many organizers get stuck when balancing profits, perks, and value for their guests.

NYE tickets aren’t cheap. And the wrong choice can ruin your night! So, I’m going to help simplify things for you today by explaining the 3 types of New Year’s Eve tickets, how to understand the packages associated with them, and how to calculate the ticket prices to know you’re getting the best value.

Choosing the right NYE party and package for you was a different challenge, which I tackled in my other article, “How to Choose The Best New Year’s Eve Party.” In this article, I’ll be teaching you the fundamentals and just about everything you need to know about buying NYE tickets.

What’s The Difference Between A New Year’s Eve Ticket And A New Year’s Eve Package?

When you are buying a NYE ticket, you will always find a long list of ticket options. Then you’ll have to find further details entailing what is included with each ticket as a package.

So every New Year’s Eve party ticket should offer 2 things:

  • General admission with the ticket
  • Additional perks as a package

Although the terms “ticket” and “package” are often used interchangeably on event listings. In this article, we’ll use “ticket” to refer to the “ticket type/name” (e.g. Open Bar Ticket). And the term “package,” refers to the perks that come with the selected ticket (e.g. 2 Hour Open Bar with w Champagne toast at midnight).

Now that we have that out of the way, let’s talk about the different types of New Years of tickets.

The 3 Core Types of New Year’s Eve Party Tickets

There are essentially only 3 core New Year’s Eve ticket types, which include:

  • General Admission Ticket
  • Open Bar Ticket
  • VIP Bottle Service Ticket

These are the common naming conventions for any NYE party or event listing description – get familiar with them.

You will find many variations of these 3 core ticket types, which makes selecting one confusing. This is because organizers often make many tickets for different group sizes, bottle packages (e.g. middle shelf vs premium top-shelf liquor brands), table sections (e.g. balcony vs. ground level), and so on.

But choosing the best NYE party ticket essentially comes down to one question:

“Do you want to stand in the crowd or watch it from your VIP section?”

This makes the decision a relatively simple one.

How To Choose A New Year’s Eve Party Package

Understanding the different types of NYE tickets is just the first step. Next is finding and reading the fine print for the associated packages to ensure that you are getting all of the perks that you expect from those expensive New Year’s Eve tickets.

So to help prepare your brain for the many ticket variations that you will come across, here is a quick reference chart with examples of different ticket names, their associated packages, and important details that you should look for:

Comparison Chart of New Year's Eve Ticket Packages - Always The VIP
Comparison Chart of New Year’s Eve Ticket Packages – Always The VIP

In short, general admission tickets only get you into the door and access to a cash bar.

While open bar tickets grant you a package that includes entry and unlimited drinks for a limited time, usually between 2-4 hours starting when the party starts.

On the other hand, a VIP bottle service ticket grants you a package with entry, an open bar, and a VIP section with bottle service! VIP bottle service packages normally have different tiers which offer more options for groups.

RELATED:   How To Throw An Underground Party And Choose A Perfect Location

How To Calculate the Value of An Open Bar New Year’s Eve Ticket

If you are struggling with comparing prices and weighing the value of NYE ticket options, then start by considering how much you can drink, and I’m not referring to your alcohol tolerance. I mean how many drinks you will be able to grab in your allotted open bar time.

To help you figure this out, here’s a simple calculation for the value of an Open Bar ticket versus a General Admission ticket in a hypothetical pricing scenario:

NYE General Admission Ticket Price: $50
NYE Open Bar Ticket Price: $100

If the capacity at this small venue is 100 guests, then there will likely be at least 2-3 bartenders available.

With 100 guests all bustling to get drinks, you may be able to grab 1 drink every 10-15 minutes at best. That would average to about 8 drinks during a 2-hour open bar.

8 drinks would normally cost $10-$15 each at a cash bar, which would cost you about $80-$100 out of pocket.

General Admission $50 + $80 worth of drinks = $130 out of pocket

So in this scenario, $100 for an open bar is the better option!

Pro Tip: I always recommend selecting an open bar over a general admission ticket. With an open bar, at least all of your money is technically going towards drinks, not just to enter the room. Also, if you can cuff a couple of drinks at a time when you hit the bar, you can really get your money’s worth.

How To Calculate the Value of A Bottle Service New Year’s Eve Ticket

If you get frustrated by waiting in long lines for drinks, then GA and Open Bar aren’t for you. Bottle Service is the way to go.

The calculation to validate Bottle Service is simple. Just divide the total cost of the VIP Bottle Service Package with the number of guests in your group to get the individual cost per person for bottle service.

(Total cost of VIP Bottle Service/Total Number of Guests) = The cost per person for VIP Bottle Service

Then compare this individual cost to the price for the Open Bar ticket and see the value!

Pro Tip: Don’t feel like doing all of these calculations? Just use my new “Open Bar Vs. Bottle Service Calculator” and you will get the same recommendation that I would give you!

How New Year’s Eve Ticket Refunds Work

To get ahead of it, and answer your question, “Are New Year’s Eve party tickets refundable?” No, New Year’s Eve tickets are rarely ever refundable unless the party is canceled.

So, you will not get a ticket refund just because you changed your mind, your friends bailed on your plans, you found a better deal, or something else just “came up.”

If you are still reluctant to buy tickets in advance, then this situation may be what convinces you to do so. As I mentioned earlier, NYE ticket prices almost always increase. So, if you need to cancel your NYE plans, then there is a chance that you can find someone to sell your ticket to. And if your timing is right, and you sell it when NYE tickets are in low supply and high demand, then you may be able to make a little profit from it!

Pro Tips: Are you buying tickets on behalf of your group, but don’t want to take on the risk of cancellations? Just collect everyone’s payment contributions before you come out of pocket to buy any tickets – never after the fact.

Now you should be armed with the fundamentals that you should know about New Year’s Eve party tickets.

But your next challenge is finding the best packages and deals. So, for more “pro-tips” like the last one I gave, read my article “How To Choose The Best New Year’s Eve Party And Package”. Or take the shortcut and just use my new Open Bar Vs. Bottle Service Calculator to quickly determine the best NYE deal!

And if you are looking for a list of great New Year’s Eve parties and top parties happening in December leading up to New Year’s Eve, then check out my curated New Year’s Eve party page or subscribe to my newsletter for exclusive nightlife promotions.

Have a happy New Year!

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About Author
C. "Nez" Byrd

An expert club promoter, innovative marketing executive, and entrepreneur from NYC. The founder of Always The VIP LLC, a top nightlife trend website, and creative mind leading growth marketing strategies for SaaS, B2B, and B2C companies. He is a sought after blogger, having written authoritative articles on email marketing, SEO Due Diligence, and the nightlife industry who finds deep joy in creating memorable experiences to connect people of all colors together.

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